How can a business help their clients give back?

This morning I attended a Retail Alliance Retail Roundtable about how local businesses like A. Dodson's and Farm Fresh help with their clients to help local charities. It's a very simple program where they ask patron's at the time of checkout if they want to "Round Up" and give the difference to charity.

Another great organization, Indedpendent We Stand, was there also to discuss how they create awareness to urge consumers to support independent businesses in their area.

Joyce Smith of Retail Alliance welcomes everyone and introduces the panel.

Kim Glover, Director of Marketing for A. Dodson's, speaks about creating the Round Up program.